Exclusive · VA

Exclusive VA Leads from $18

Exclusive VA Leads cost $18–$45 per lead. Veterans and active-duty borrowers who reported a military affiliation, matched to your filters and your licensed states.

Last updated October 25, 2026

What's in a exclusive VA lead?

Everything a loan officer needs before buying exclusive VA leads — pricing, fields, filters, returns and compliance, in one place. VA borrowers reported a military affiliation on the form; turn on the VA only toggle and confirm eligibility with a Certificate of Eligibility on the call. An exclusive VA lead is sold exactly once, to you, for $18–$45 per lead, so no other buyer in our marketplace ever receives that borrower's details. Every record carries the borrower's name, phone, email and state plus va / military only, purchase or rate/term refi, primary residence, credit tier, and you can filter on each of these before anything is delivered. Consent text, a timestamp, the IP address and a TrustedForm or Jornaya certificate are attached wherever the source form captured them. Delivery reaches you by email, text message, webhook or straight into CRMs such as GoHighLevel, Salesforce, HubSpot, Velocify, Jungo and Total Expert. Buyers range from solo loan officers replacing cold calling to branch managers routing volume across a team with per-person caps and schedules. You can pause, resume or change caps at any moment, and real-time leads that meet an approved reason can be returned within 72 hours. A practical rollout is to test one product for two to four weeks, track which borrowers answer, apply and close, then shift spend toward whatever produces the lowest acquisition cost for your team. Mortgage Leads Co is a lead marketplace, not a lender, broker or loan originator, and you must be licensed in every state you buy leads for.

  • VA / military only
  • Purchase or rate/term refi
  • Primary residence
  • Credit tier
  • Loan amount
  • Property type
  • Name, phone, email
  • Consent text, timestamp & IP
Sample lead Real-time
Borrower name hidden until purchase
Loan purpose
VA
Location
Your licensed states
Credit tier
Good (680+)
Consent
Text, timestamp, IP + certificate
Illustrative layout — real leads show full contact details after purchase.

Key facts about Mortgage Leads Co

  • Mortgage Leads Co is a marketplace where loan officers, brokers and lenders buy mortgage leads; it is not a lender, mortgage broker or loan originator.
  • Lead types sold: Purchase, Refinance, Cash-Out, DSCR, Home Equity, Reverse, Home Seller, aged leads and live transfer calls.
  • An exclusive lead is sold to exactly one buyer; a shared lead is sold to a maximum of three buyers.
  • Real-time leads can be returned within 72 hours for approved reasons and are credited back to the buyer's wallet.
  • There are no contracts or setup fees; buyers prepay a wallet and pay only for leads delivered.
  • Wallet packs are available at $250, $500, $1,000, $2,500.
  • Leads are available in all 50 states plus Washington, DC, and routing only sends borrowers from the buyer's licensed states.
  • Every lead includes consent documentation: consent text, a timestamp, an IP address and a TrustedForm or Jornaya certificate where captured.

How much do exclusive VA leads cost?

Exclusive VA Leads: $18–$45 per lead, straight from our published rate card.

Purchase Live Transfer

Live call

Screened to your filters

$95

per billable call

Billed only on connected calls lasting 90+ seconds.

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Exclusive Purchase

Excellent / Good credit (680+)

$45

per lead

Sold to you only, delivered in real time.

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Exclusive Purchase

Fair credit (620–679)

$30

per lead

Sold to you only, delivered in real time.

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Exclusive Purchase

Poor credit (<620)

$18

per lead

Sold to you only, delivered in real time.

Sign up

Shared Purchase

Excellent / Good credit (680+)

$22

per lead

Sold to a maximum of 3 buyers.

Sign up

Shared Purchase

Fair credit (620–679)

$14

per lead

Sold to a maximum of 3 buyers.

Sign up

Shared Purchase

Poor credit (<620)

$8

per lead

Sold to a maximum of 3 buyers.

Sign up

The fine print, in plain English

  • Exclusive: sold one time, to one buyer only.
  • Shared: sold to a maximum of 3 buyers.
  • Live transfers: billed only for connected calls that pass the 90-second buffer.
  • Per-product: prices and available filters are shown for each product above.
  • No guarantees: buying leads doesn't guarantee lead volume, contact rates or closed loans.
  • Not a lender: Mortgage Leads Co doesn't lend, broker, quote rates or approve loans.
Important: Mortgage Leads Co is a lead generation marketplace. We are NOT a lender, mortgage broker or loan originator. We do not quote rates, approve loans, issue loan commitments or close mortgages. Buyers are solely responsible for licensing and compliance with TCPA, RESPA and applicable state law.

When to buy exclusive vs other VA leads

The same borrowers, sold four ways — pick the one that matches your speed and budget.

Frequently asked questions

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