Wisconsin · Aged Mortgage Leads
Wisconsin aged mortgage leads
Aged Mortgage Leads in Wisconsin cost $0.50–$5 per lead at Mortgage Leads Co. Licensed loan officers, brokers and lenders choose WI as a licensed state, set filters and caps, fund a prepaid wallet and receive matching borrowers in seconds — no contracts or setup fees. We are a lead marketplace, not a lender.
Last updated October 25, 2026
How do aged mortgage leads work in Wisconsin?
This page explains how aged mortgage leads work for loan officers licensed in Wisconsin: what each record includes, the published price and which lead types you can buy. Aged leads are opt-in inquiries more than 30 days old, priced $0.50–$5 per record by age band with a 25-lead minimum and bulk discounts. Aged Wisconsin records suit dialer campaigns, text nurture within consent and newer loan officers practicing their call flow at a low cost per conversation. Lead types available this way in Wisconsin include purchase leads, refinance leads, cash-out refi leads, DSCR leads, home equity / HELOC leads, reverse mortgage leads, FHA leads, VA leads. FHFA set the baseline one-unit conforming loan limit for Wisconsin at $832,750 for 2026, so larger requested amounts are jumbo scenarios. FHA one-unit limits run from $541,287 to $1,249,125 depending on the county. The typical home value is $334,636 according to Zillow Home Value Index (typical home value, as listed on Wikipedia). Routing checks your WI license selection, loan purpose, credit tier, loan amount and daily caps before anything is charged to your wallet, so you never pay for borrowers outside your footprint. To originate a mortgage on property in Wisconsin you must hold the license Wisconsin requires (company and individual originator, managed through NMLS) or qualify for an exemption. Only receive and contact Wisconsin leads if you are properly licensed there. You can pause, resume or change caps at any moment, and real-time leads that meet an approved reason can be returned within 72 hours. Most teams begin with a modest daily cap, phone every new record within the first minute, log outcomes in their CRM and review contact rate, application rate and cost per funded loan after thirty days before scaling budget up or down. Buyers across the Midwest often pair Wisconsin with neighboring licensed states to raise volume while keeping cost per funded loan predictable.
Wisconsin loan data
- Conforming loan limit (1-unit, baseline)High-cost counties can be higher, up to $1,249,125.
- $832,750Source: FHFA, Conforming Loan Limit Values for 2026 (one-unit) · as of Nov 25, 2025
- FHA loan limit range (1-unit)Exact limit depends on the county.
- $541,287 – $1,249,125Source: HUD Mortgagee Letter 2025-23 (one-unit forward limits) · as of Jan 1, 2026
- Typical home value (Zillow ZHVI)
- $334,636Source: Zillow Home Value Index (typical home value, as listed on Wikipedia) · as of Jul 31, 2025
To originate a mortgage on property in Wisconsin you must hold the license Wisconsin requires (company and individual originator, managed through NMLS) or qualify for an exemption. Only receive and contact Wisconsin leads if you are properly licensed there.
Wisconsin lead types sold as aged mortgage leads
Prices come from our published rate card and are the same in every state.
- Wisconsin purchase leadsNational page →
- Wisconsin refinance leadsNational page →
- Wisconsin cash-out refi leadsNational page →
- Wisconsin DSCR leadsNational page →
- Wisconsin home equity / HELOC leadsNational page →
- Wisconsin reverse mortgage leadsNational page →
- Wisconsin FHA leadsNational page →
- Wisconsin VA leadsNational page →
- Wisconsin jumbo leadsNational page →
- Wisconsin first-time homebuyer leadsNational page →
- Wisconsin non-QM leadsNational page →
- Wisconsin self-employed borrower leadsNational page →
- Wisconsin debt consolidation mortgage leadsNational page →
Price per lead by age
- 31–90 days
- $5
- 91–180 days
- $2
- 181–365 days
- $1
- 1 year+
- $0.50
Adjustments & bulk discounts
- Never-sold premium+25%
- Heavily worked (sold 3+ times)−30%
- Complete-record bonus+$0.25
- 250+ leads−10%
- 1,000+ leads−20%
- Minimum order25 leads
The fine print, in plain English
- Exclusive: sold one time, to one buyer only.
- Shared: sold to a maximum of 3 buyers.
- Live transfers: billed only for connected calls that pass the 90-second buffer.
- Per-product: prices and available filters are shown for each product above.
- No guarantees: buying leads doesn't guarantee lead volume, contact rates or closed loans.
- Not a lender: Mortgage Leads Co doesn't lend, broker, quote rates or approve loans.
Frequently asked questions
National page
Other ways to buy in Wisconsin
Aged Mortgage Leads in nearby states
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